Best Email Marketing Apps for Shopify

Best Email Marketing Apps for Shopify

Email marketing is one of the most effective ways to reach potential customers and build relationships with existing customers. It’s an effective way to keep your brand in front of customers, remind them that you’re still around, and even incentivize them to purchase from you. Whether you’re just getting started with email marketing or looking for ways to improve your current campaigns, it’s essential to know about the best email marketing apps for shopify. We’ll cover the top picks, their features, user-friendliness, and pricing so you can decide which app is best for your business.

Best Email Marketing Apps for Shopify


MailChimp is an all-in-one email marketing platform that helps you to reach your customers with the right message at the right time. With MailChimp, you can create and send beautiful emails, manage your contacts, and track your results. It’s easy to use, has powerful features, and, best of all, is free.

MailChimp’s influential drag-and-drop email designer allows you to create beautiful emails quickly and easily. With its automated campaigns, you can create and send emails based on events like customers signing up for your list. You can also segment your lists based on specific criteria, such as geography or purchase history, to send the right message to the right people.

MailChimp’s analytics allow you to track how your campaigns perform, giving you real-time insights into who is opening, clicking, and converting. You can also measure the ROI of campaigns and see which ones are driving the most conversions.

MailChimp also offers integrations with other popular platforms and services, such as Salesforce, Facebook, and Shopify, so you can easily sync your data and keep your contacts up to date.

In short, MailChimp is an excellent tool for anyone looking to get started with email marketing. It’s easy to use, powerful, and free, which makes it a perfect choice for businesses of all sizes. With MailChimp, you can create, send, and track beautiful emails and get powerful insights into how your campaigns are performing.

Constant Contact

Constant Contact is another top-rated email marketing app for Shopify. It offers advanced segmentation and list management capabilities, allowing you to target customers with the right messages at the right time. It also provides various features, such as automated campaigns, A/B testing, and analytics, to help optimize your campaigns. With its simple user interface, Constant Contact is ideal for marketers of all levels.

Constant Contact offers a comprehensive suite of marketing tools that help you stay connected with customers and prospects. With the drag-and-drop editor, you can easily create email campaigns, manage contacts, capture leads, send surveys, and more. Its mobile-friendly design ensures that your emails look great on any device.

You can also create landing pages, run ads, and track the performance of your campaigns. Constant Contact also provides social media tools that allow you to promote your business on Facebook and Twitter easily. Additionally, the platform offers a variety of integrations, such as PayPal, Salesforce, and Zendesk.

Constant Contact is incredibly user-friendly and has an intuitive interface. Its support team is always available to answer any questions you may have. With Constant Contact, you’re never alone in your marketing journey. It’s an effective, affordable solution that helps you build relationships and grow your business.


SendinBlue is a powerful email marketing and communication platform that provides SMEs with the tools they need to engage customers and drive business results. It offers a comprehensive suite of features, including email marketing, SMS marketing, marketing automation, and CRM capabilities.

SendinBlue offers many templates and intuitive editing tools to help you create beautiful, high-impact email campaigns. With its built-in analytics, you can track results and optimize campaigns for maximum effectiveness. Its powerful segmentation and automation features enable you to send personalized messages to the right customers at the right time.

The platform also includes a robust SMS marketing feature that allows you to create, manage, and send personalized SMS messages to customers. With its advanced segmentation and automation options, you can ensure that your messages reach the right customers at the right time.

SendinBlue also offers a full-featured CRM that allows you to manage customer data, track sales, create marketing campaigns, and more. This powerful CRM keeps all your customer data in one place, giving you a clear view of your customer’s buying behaviors and preferences.

SendinBlue is an ideal solution for small and medium-sized businesses looking for a comprehensive, easy-to-use marketing and communication platform that can help them engage customers and drive sales. With its powerful features, intuitive interface, and competitive pricing, SendinBlue is an excellent choice for SMEs looking to stay competitive in today’s digital world.


ConvertKit is a powerful email marketing platform for professional bloggers, creators, and small businesses. It offers a variety of features and tools to help users grow their businesses, including automated sequences and forms, advanced segmentation, and powerful analytics.

ConvertKit’s advanced automation capabilities make creating complex email marketing campaigns easier without manually writing code. Automated sequences are predefined emails sent out based on triggers, such as a new subscriber or a specific action taken by the user. It also lets you segment your subscribers into different groups so that you can send targeted emails to the right people.

In addition, ConvertKit also integrates with other services, such as e-commerce platforms and payment processors, making it easier to manage your business from one place. It also has an extensive library of free resources, such as email templates and tutorials, to help you get started.

Overall, ConvertKit is an excellent choice for professional bloggers, creators, and small businesses looking for an all-in-one email marketing solution. It offers robust automation capabilities, powerful analytics, and seamless integration with other services.


Drip is an automated marketing software designed to help businesses grow by automating customer communications, providing customer insights, and enabling segmentation of the customer base. It allows companies to target specific customer segments with the right message at the right time.

Drip’s automation features allow businesses to easily create and launch automated email campaigns that can be personalized, segmented and targeted to reach the right customers. It also provides customer insights that can be used to create more targeted marketing campaigns. Drip’s segmentation features allow businesses to segment their customer base by demographics, behavior, interests, and more.

Drip also provides detailed reporting that businesses can use to measure the effectiveness of their campaigns. This allows companies to optimize their campaigns to improve performance and ensure they reach the right customer segments.

Overall, Drip is an invaluable tool for businesses looking to expand their customer base and improve customer experience. It provides powerful automation, segmentation, and insights, making it an excellent choice for businesses of any size.


Omnisend is an all-in-one marketing automation platform. It helps businesses grow by optimizing their marketing automation and communication efforts. With Omnisend, companies can easily create automated marketing campaigns, track results, and analyze the effectiveness of their actions.

The platform has many features and tools to help businesses create campaigns tailored to their target audience. From automating emails and SMS messages to setting up custom forms and product recommendations, Omnisend can help companies to create engaging campaigns that will boost their sales and build customer loyalty.

Omnisend’s features include data segmentation to help businesses create personalized messages, integration with third-party software, and a wide range of automation triggers. These features allow companies to easily create automated workflows that will help them keep their customers engaged and increase sales.

Omnisend also offers powerful analytics tools that allow businesses to track the performance of their campaigns. With this data, companies can make informed decisions about their marketing efforts and optimize their campaigns for maximum effectiveness.

Omnisend is a robust platform that can help businesses streamline their marketing automation efforts and drive sales. With its wide range of features and powerful analytics, Omnisend is an excellent choice for companies looking to increase their sales and build customer loyalty.


Klaviyo is an email marketing platform that helps digital marketers build meaningful customer relationships. It offers powerful automation, segmentation, and personalization capabilities for businesses of all sizes. With Klaviyo, marketers can quickly and easily create tailored messages and campaigns that reach their customers in meaningful ways.

Klaviyo’s automation and segmentation capabilities make it easy to create targeted campaigns for different segments of customers. It integrates with popular ecommerce platforms like Shopify, Magento, and BigCommerce, making it easy to track customer data and tailor campaigns accordingly. Klaviyo also provides tools to create and manage dynamic customer segments, allowing marketers to quickly send personalized messages based on customer interests, behaviors, and purchase histories.

Klaviyo also offers advanced analytics tools to help marketers understand customer behavior, including customer lifetime value, customer churn, and acquisition cost. With these insights, marketers can optimize their campaigns and maximize their ROI.

Klaviyo also provides tools to help marketers increase and measure the success of their campaigns. It integrates with popular social media platforms, allowing marketers to track the performance of their campaigns on Facebook, Instagram, and Twitter. It also provides A/B testing capabilities to help marketers optimize their campaigns for maximum performance.

Klaviyo is the perfect solution for digital marketers looking to build meaningful relationships with their customers and increase the success of their campaigns. With powerful automation, segmentation, and analytics tools, Klaviyo makes it easy to create, track, and optimize campaigns for maximum performance.

Comparison of Best Email Marketing Apps for Shopify

This comparison for best email marketing apps for shopify is based on pricing, user friendliness and features.

Features: All email marketing apps discussed above have various features that allow you to create, send, and track emails. However, some apps may have more features than others.

User-Friendliness: All of the email marketing apps discussed above are relatively easy to use. Some may be more user-friendly than others, but they should all be relatively easy to set up and use.

Pricing: All of the email marketing apps discussed above have different pricing models. Some may be more expensive than others, but they should all be relatively affordable.


The best email marketing apps for Shopify will depend on your specific needs. All the apps discussed above have unique features, user-friendliness, and pricing models, so thoroughly research each one before making a decision. With the right app, you can create and send engaging emails that will help you build relationships with your customers and grow your business.

Also Read: The impact of GDPR & privacy regulations on email marketing & data protection

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Anthony Goldstein is an American author from California. He is best known for his work in the tech industry, where he has written extensively on topics such as artificial intelligence and the future of technology.

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